About Smart2Move

Smart2Move (S2M) is a global leader in portable dual force plate technology, enabling coaches, academies, federations, and performance centers in more than 35 countries to measure and apply Ground Reaction Force (GRF) data to athletic performance. As the company expands across golf and the broader sports performance market, we are seeking an experienced Marketing Lead to strengthen our brand and accelerate commercial growth.

Reporting directly to the CEO and collaborating closely with the Product, Sales, and Education teams, the Marketing Lead will define and execute the marketing strategy that positions S2M with elite coaches and athletes worldwide. This is a high-impact role within a focused, fast- moving organization, offering significant ownership and the opportunity to shape the company’s commercial trajectory.

Key innovations:

• 2015 – First wireless & portable 1D Dual Force Plates.

• 2017 – Launch of 3D Dual Research & Studio Plates.

• 2022 – Industry’s first wireless & portable 3D Dual Force Plates.

Smart2Move is the only company in golf that designs and manufactures its own wireless dual force plates. Trusted in 35+ countries, our solutions empower athletes to enhance performance in golf, fitness, and beyond.

Position Overview

Lead marketing for the Sport Performance Division — owning brand strategy, positioning, and go-to-market execution across the division’s product lines and channels.

Responsibilities

• Produce content that converts — generating qualified leads and keeping our coaching community engaged across every channel

• Build and ship integrated campaigns spanning social, email/newsletter, partnerships, and on-the-ground activations.

• Lead event marketing end to end: planning, on-site presence, visual identity, and clear calls to action.

• Partner with Product and Education to translate force-plate features and GRF science into sharp, sales-ready narratives.

• Direct the content roadmap — editorial calendar, creative direction, and storytelling that carries across platforms.

• Track performance, read the data, and continuously sharpen campaigns for reach, efficiency, and conversion.

Position Qualifications

• Full professional proficiency in English is mandatory — minimum CEFR level C2 (mastery / native or bilingual level).

• A high-energy professional with genuine passion for sport and performance.

• A track record in marketing, brand, or agency work — sports or consumer tech a strong plus.

• Demonstrated ability to design and deliver multi-channel campaigns with measurable outcomes.

• Sharp creative and storytelling instincts — you make complex ideas land simply.

• Comfort with analytics and a data-informed approach to decisions.

• Curiosity about biomechanics, coaching, or sports science (and willingness to learn GRF fast).

Recruitment Process

• Submit your application (CV and short cover letter if possible).

• Introductory call or video interview.

• In-depth interview with the sales or leadership team.

• Practical case or short presentation (if applicable, depending on profile).

• Final decision and offer within a few days.

We value transparency and responsiveness — you'll receive updates at every step of the process.